From Concept to Collection: Aesthetic and Narrative Coherence by Carlota Barrera

Creating a collection is not just about designing garments—it is about building a coherent universe with its own identity and a clear narrative. In this online session with Carlota Barrera, titled “From Concept to Collection: Aesthetic and Narrative Coherence,” we will explore how a creative proposal develops from the initial idea to its final realization.

We will examine the importance of concept development, research, aesthetic direction, and the creation of a story that gives meaning to every design decision. Because in today’s industry, it is not enough to create visually appealing pieces—there must be coherence, intention, and clear positioning behind every collection.

Who is it for?

A session designed for those who want to pursue a career in fashion design and aspire to develop not only collections, but brands with a strong identity and professional projection. It is especially relevant for those interested in the Vogue Diploma in Fashion Design and the Vogue Master’s in Fashion Design and Brand & Business Creation.

About the speaker

Carlota Barrera is a fashion designer known for reinterpreting Spanish heritage through a contemporary lens, exploring identity, gender, and the evolving language of menswear. Founded in London in 2018, her eponymous label merges craftsmanship and modernity through refined reinterpretations of classic garments. The brand has received recognitions including the Vogue Fashion Fund Spain (2019) and the Young Talent Award from the Academia de la Moda Española (2024).