Fashion Media Essentials: Content Creation, Journalism & Storytelling
Understand the fashion media ecosystem through the expert eye of the world’s most influential fashion publication, Vogue.
Understand the fashion media ecosystem through the expert eye of the world’s most influential fashion publication, Vogue. Learn how to create a compelling narrative, how to uncover trends, deliver insightful critiques and captivate audiences with impactful content across all forms of media.
Who is this course for?
This course invites fashion lovers curious about a future career in media to explore the range of options in the industry while building a foundation of key skills and insights for further study in college.
Your final portfolio
During the final week of this course, you will work on your final portfolio piece in the form of an editorial proposal, producing your own Vogue cover mockup and paid partnerships concept in addition to key content for the issue.
Schedule
Program Dates
- March 23 – April 17, 2026
- October 5 – October 30, 2026
Made to fit your schedule, Vogue Online Essentials courses are asynchronous so you can participate at your convenience.
Program Length
Four Weeks
Sample Schedule
All course content is self-paced—weekly modules unlock with completion of the previous week’s discussion tasks, assignments and readings. All assignments are given feedback by our industry expert faculty. The following is an example of a weekly module.
Written Narratives
- Types of Fashion Media Articles
- Working with Editors
- Structuring a Feature
- Fashion Writing
- Task: Explore Fashion Writing
Social Storytelling
- Writing for Social Media
- Social Media Strategies
- 73 Questions by Vogue
- Task: Social Media Campaign
Course Topics
Explore key themes such as styling, content creation, journalism and art direction, guided by industry professionals. Weekly assignments, including designing a Vogue cover, creating trend pages and shooting beauty still-life images, will sharpen your creative and practical skills.
Topics include:
- Introduction to Fashion Media
- Creative Practice in Fashion Styling
- Fashion Storytelling
- The Business of Fashion Media
Eligibility
Vogue Essentials courses are open to ages 14-17. Students must be 14 years old by the first day of their course.
Fees
Each four-week course is $995.
