Understanding the Skills Shaping Fashion’s Digital Future

Could you share a little about your background and current work?

I am currently studying at the University of New South Wales in Sydney, Australia, pursuing a Bachelor of Media and a Bachelor of Design. I’m originally from Hong Kong, but I moved to Sydney to study fashion media.

What made you choose Vogue College of Fashion for your studies?

As someone who is eager to enter the field of fashion media, I am always searching for ways to learn new skills that will benefit me in my career.

After reviewing numerous courses across the globe, Vogue College of Fashion’s courses seemed to be the most suitable for my schedule as a student.

Aside from Vogue being world-renowned as a platform and brand, this particular course, Vogue Social Media Strategy and Marketing, stood out because it provided a hands-on opportunity to interact with and learn about fashion media, which has been hard to find at my college.

The course outcomes were also very appealing, enabling me to finish the course with a career-ready portfolio.

Why did you ultimately decide to enroll in Vogue Social Media Strategy and Marketing?

I chose this course because social media marketing is something that is frequently mentioned in my college courses but not taught in depth. Taking this course meant that I could combine my knowledge of media and my passion for fashion to create something practical that I could use in the real world.

Especially because of its dominance in the industry today, understanding how to use social media to your advantage is crucial.

What was your experience like participating in the course?

Overall, I had a wonderful experience participating in this course. I was able to balance the course with my college studies and complete tasks at my own pace.

I am based in Australia and time zone differences between London and Australia made it difficult for me to attend classes at certain times. Even though I was not able to attend some of the live sessions, having access to recorded lectures and digital resources allowed me to have the full course experience.

Can you share an example of an assignment that you particularly enjoyed?

As someone who does not usually get the opportunity to create practical, goal-oriented content, the majority of the assignments were valuable to me. If I were to highlight one, I would pick the Reimagining Content Creation task.

We were asked to research and select a new content platform for an influencer of our choice. This assignment gave me the opportunity to use my creativity and expand upon the strategies of a creator I was already familiar with.

Since we were using real creators as examples, it was empowering to combine what we learned throughout the course and translate it into a practical project.

How has the program contributed to your growth, either professionally or academically?

This course has been significant to my growth as a student looking to enter the field of fashion media. It has taught me how to use social media as a tool for marketing and how to utilize social platforms to my advantage.

Combined with the technical knowledge I’ve gained throughout my three years at university, I now possess both hands-on skills and industry work samples, which will be essential as I begin my career.