
Sophia Daniel
Sarah is Social Media Manager at NET-A-PORTER, leading content strategy for one of the world’s leading luxury fashion retailers.
Sarah has built her career at the forefront of luxury fashion marketing, specialising in social media strategy, content creation, and digital storytelling. As Social Media Manager at NET-A-PORTER, she leads social content and campaigns that engage global audiences across multiple platforms.
Previously, she held social media roles at THE OUTNET, where she managed end-to-end content production, campaign planning, and performance reporting, helping shape the brand’s social-first approach. Earlier in her career, Sarah gained experience with ITB Worldwide, Front Row UK, and Estée Lauder, developing expertise across influencer marketing, creative production, and luxury brand communications. Combining creativity with strategic insight, she continues to create compelling digital experiences that connect fashion brands with contemporary audiences.
